About Us - Our Values

We think PR is a ‘must have’ strategic tool in business – now is our time. Our culture and values are about gearing up for that responsibility (and enjoying the journey!).

A relentless focus on quality, a desire to consistently improve what we do, especially in creativity and measurement of results and  a determination to nurture the best possible people - that's us.

Have a look at these points below to see what we're about.

Professionalism and quality

all consultants belong to the Chartered Institute of PR and abide by their high standards of conduct. We are committed to delivering excellence in all we do

Positive outlook

the team is positive by nature, engaging, persuasive and tenacious in getting the results we need

Integrity of relationships

we develop open and honest relationships with clients and are trusted to do what we say we’ll do everytime

Continuous improvement

we consistently look to do things better

Skills and experience

we have the people and the expertise to meet your PR brief, are tireless in getting results and often innovative in approach

Knowledge

we use what we know to get best results for our clients and what we don’t know we find out or bring someone in who does

Dedication to our clients’ business

every client has at least one person committed to looking after them

Profitability

we make a reasonable profit every year so that we can invest in our team, services and knowledge

Sharing in success

we celebrate with everyone when we do well and say thank you often

Forward-looking

we believe that PR is a powerful force for good in business and we champion its use and development with everyone we meet

Proud to be part of it all

our team like to be at Souters because they are confident we have the people and the knowhow to get the job done right

Confident and united

everyone understands our values and we work together to live them out

Can do

there is nothing about a PR campaign we won’t tackle or have a solution for. Our approach is: let’s take it on, shape it up and get it out there!

Souter - Your reputation is our business